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Advance Web Site Preparations

Helpful basic information that you will need before your consultation with our staff.

  • What should your customers know about your company? Include the history of your company, special processes, methods, technologies or expertise that sets your company apart from the competition. Try to assemble at least two or three paragraphs of company background information. This can also include personnel, references, etc.
  • What does a potential customer need to know in order to make contact with you? This should include addresses, phone numbers, e-mail addresses, and perhaps store / office hours, possibly driving directions or a map. Try to cover all of the potential questions on these topics that you or your staff often spends phone time on.
  • Any artwork (logos, product photos, etc.), and color schemes currently used in your business. Ideally scans of camera ready art or digital photos will be needed in order to use the material on the web site.
  • For each product or service you offer, assemble the basic and detailed information available for it. This may include photographs, specifications, sizes, colors, seasons, etc. Try to include a brief summary that a potential customer may use to identify the item as something to consider, and then as much detailed information as possible to help them through the purchase decision if applicable.
  • Compile a list of the top ten (or more) questions that are asked about your company, products, and services. Any of these questions that can be answered directly on the web site may assure a potential customer, or make unnecessary a support call from an existing customer.
  • Gather any promotional material used (currently or in the past) for your company, products and services. Having this material together often stimulates ideas for ways of presenting material that might have otherwise been missed.
  • What are your goals for your site? What do you want your site to communicate when going live?
  • What special features should it have?
  • Do you want to take orders online?
  • Are there any other custom features you'd like to have on the site?
  • What features do you anticipate you'd like to see added to your site over the next six to twelve months?

After preparing the above information, you can meet with one of our design staff, and we will work with you to fashion a plan to build a site that best meets your needs. This process typically takes around an hour or less. There is a basic fee of $100 due at your initial consultation in person. Otherwise, there is no charge for this consultation if completed by phone or email. If you elect to move forward with WYBS, we will credit your initial consultation fee towards the development costs.

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